Kellogg partners with Boxed to launch disaster relief campaign for Omaha and Iowa area flood victims

BATTLE CREEK, Mich.Oct. 8, 2019 /PRNewswire/ — Kellogg Company today announced it has partnered with online retailer Boxed and United Way of the Midlands to help local families still struggling in the aftermath of this spring’s devastating flooding in Nebraska and Iowa.

During the month of October, people can visit and shop bulk groceries and other supplies that United Way of the Midlands has curated based upon the needs of families still impacted by the devastating floods that hit the community earlier this year.

“What goes unrecognized is that people who are impacted by natural disasters need support well after the headlines and news cycles have moved on,” said Stephanie Slingerland, Director of Philanthropy and Social Impact at Kellogg Company. “The reality is, there are folks in Omaha and surrounding communities in Nebraska and Iowa who are still struggling today – months after the disaster. Our partnership with will give them the supplies they still need to recover.”

The site will feature Kellogg’s breakfast items and snacks, nuts, juice boxes and water. Supplies like laundry soap, paper plates, diapers and toiletries will also be available on the site. Boxed will ship purchases to United Way of the Midlands, which will distribute the donations to those in the community who need them most.

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